The Plaza Revives the Jazz Age in Honor of Baz Luhrmann's Adaptation o

The Plaza Revives the Jazz Age in Honor of "The Great Gatsby" and F. Scott Fitzgerald

Publish Date: 14-Mar-2013

New York, March 14, 2013

The Plaza will celebrate the Roaring `20s with period-inspired affairs beginning March 20th and continuing throughout the spring, in honor of its role in Baz Luhrmann’s new film adaptation of F. Scott Fitzgerald’s The Great Gatsby, starring Leonardo DiCaprio, Tobey Maguire and Carey Mulligan.  The film opens in theaters on May 10, 2013.

 

The Plaza’s history is intrinsically tied to this timeless American novel and its author F. Scott Fitzgerald, who, with his wife Zelda, was a devoted Plaza patron. Epitomizing the Lost Generation, Fitzgerald’s exploits were notorious and he regularly drew inspiration from everyday life for his novels. The hotel’s enduring presence on the New York social scene made it a natural setting for the most climactic scene in the novel and the upcoming film.  This spring, guests and visitors can embrace the Jazz Age with a collection of experiences throughout The Plaza.

 

LIVE LIKE GATSBY

In tribute to the great American author, The Fitzgerald Suite will be a new addition to the historic New York hotel.  Inspired by Baz Luhrmann’s interpretation of “The Great Gatsby” and envisioned by Oscar®-winning production designer Catherine Martin, the 900-square-foot suite on the 18th floor of The Plaza will be a dramatic art deco space channeling the dynamism of the Jazz Age with authentic, period-inspired pieces from luxury home furnishings brand, RH (Restoration Hardware). The suite will be furnished exclusively by RH, specifically selected for its unique point of view, unmatched quality and globally sourced collections that inspire new ideas for designing, evolving and defining the home.

 

Photos from the 2013 film, images of Fitzgerald and his wife, the author’s complete works and coffee table books invoking languorous summers on the Gold Coast or the vibrant New York of the Roaring `20s will create an atmosphere where Fitzgerald and his infamous character Jay Gatsby would feel at home.  

 

Reservations will be accepted as of April 22nd for stays starting on May 10, 2013, the day “The Great Gatsby” hits theaters nationwide.  

 

DRINK & DINE LIKE GATSBY

Starting Wednesday, March 20th, the flavors and fads of the 1920s will be on offer throughout The Plaza’s lounges and restaurants.

 

The iconic Champagne Bar will be transformed into a Moët Pop-Up capturing the glamour of Gatsby’s infamous parties.  In collaboration with Moët Hennessey, The Moët Champagne Bar will showcase the world’s most loved champagne, Moët Imperial, and serve the first-ever Moët Champagne cocktail, crafted exclusively for The Plaza by mixologist Jim Meehan, called the Moët Imperial Gatsby.  To complete the decadent experience, The Plaza will feature the Moët & Chandon Champagne Cart, serving guests Moët Imperial by the glass as they conjure images of Gatsby’s champagne soaked soirees. 

 

Wednesday and Thursday evenings usher in Gatsby Hour at The Rose Club, with a live jazz band and a Prohibition-inspired Speakeasy Menu featuring Grand Marnier, 10 Cane Rum, Hennessy, Glenmorangie and Belvedere.  The signature cocktail for two will be served in an engraved Plaza flask, and partakers can slip the memento into a bag or jacket for future discrete sipping.  

 

The Todd English Food Hall will debut a modern menu of Gatsby-inspired cocktails curated by Hendrick’s Gin brand ambassador and famed mixologist Charlotte Voisey, while a limited-time Brunch Like Gatsby weekend menu will feature classic 1920s dishes with English’s signature contemporary twist.  Shops at The Plaza Food Hall from Luke’s Lobster to William Greenberg will also introduce exclusive treats evoking culinary trends of the 1920s, including a s’more macaroon by François Payard, honoring the now-classic American dessert. 

 

The popular Fitzgerald Tea for the Ages, introduced last November in The Palm Court, delights tea aficionados with 1920s favorites, including Curried Lobster Salad with Local Apple, Deviled Quail Egg Salad, Smoked Salmon with Wild Sturgeon Caviar, Pate de Fruit with Gin Rickey Sugar, Amarena Cherry and Chocolate Sachertorte, Banana Financier, Hazelnut Napoleon and Jazz Age Chocolate BonBons. Additionally, The Palm Court offers period-appropriate cocktails featuring Hendrick’s gin.

 

COSTUMES ON DISPLAY

Celebrating the original publication date of “The Great Gatsby” (Charles Scribner's Sons, 1925), on April 10th, the hotel will unveil a display of props used in the production of the film as well as some of the costumes worn by the cast. 

 

INDULGE LIKE GATSBY

Also starting April 10th The Plaza Boutique will offer a wide selection of items inspired by the film and the Fitzgeralds, including a limited-edition handkerchief featuring a red Plaza-embroidered logo, modeled after one used by the character Tom Buchanan in  Baz Luhrmann’s film.  The Boutique will also carry a selection of 1920s bar ware, art deco-style ornaments and exclusive framed prints from artist Michael Storrings, as well as copies of the novel and other books about the era, including Z - A Novel of Zelda Fitzgerald and Gatsby Cocktails: Classic Cocktails from the Jazz Age. 

 

At Caudalie Vinothérapie® Spa, Caudalie Grape Gatsby Treatments offer custom recovery cures to heal the effects of any evening’s affair.  Whether the night before was spent in a low-key speakeasy or at a lavish fête, the Après Fête provides  intense hydration, the Joie de Vivre helps with radiance recovery, and La Belle Époque adds an element of  divine indulgence.  Guests will relax and restore skin, body and mind in the treatment rooms, Vichy shower,  private VIP room for two, Vinothérapie® Spa signature barrel bath, two Hammam steam rooms and an exclusive French Paradox Wine Lounge, all of which create a unique environment for Caudalie’s world renowned skin care rituals.

 

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MEDIA CONTACTS:

Celia de la Llama / Dinah Saglio

Susan Magrino Agency

212.957.3005

celia.delallama@smapr.com / dinah.saglio@smapr.com  

 

 

About The Plaza 

Timeless, captivating and unforgettable, The Plaza has undergone a $450 million, three-year, lobby to roof renovation and restoration. The passion and uncompromising service which made the hotel a legend has returned with a new and contemporary spirit. The Plaza is an extraordinary hotel and a luxury lifestyle destination that offers guests every indulgence featuring The Shops at the Plaza, a world-class retail collection with a Caudalie Vinotherapie® Spa, Warren-Tricomi Salon and the Eloise shop. The Palm Court provides a quintessential New York experience, and the opulent Plaza Grand Ballroom continues to host the world’s most memorable events. New additions also include the elegant Champagne Bar, stylish Rose Club, and The Plaza Food Hall by Todd English. Designated a New York City Landmark in 1969, it is also the only New York City hotel to be designated as a National Historic Landmark. The Plaza is managed by Fairmont Hotels & Resorts. For reservations and additional information, please call 888-240-7775 or visit www.theplaza.com.

 

About Fairmont Hotels & Resorts

Fairmont Hotels & Resorts  is a celebrated collection of more than 65 luxury properties around the globe, including Shanghai's Fairmont Peace Hotel, The Plaza in New York, and Makkah Clock Royal Tower in the Kingdom of Saudi Arabia. The luxury brand's distinctive hotels offer a sense of heritage and sophistication, warm, engaging service and culturally rich experiences. Fairmont  balances the company’s economic, environmental and social priorities and provides the framework for responsible hotel operations through the Sustainability Partnership program.  Fairmont is owned by FRHI Holdings Limited, a leading global hotel company with over 100 hotels under the Fairmont, Raffles, and Swissôtel brands. The company also manages Fairmont, Raffles and Swissôtel branded luxury private residences club, whole-ownership residences and serviced residences properties.  For more information or reservations, please call 1-800-441-1414 or visit fairmont.com. 

 

Become a fan of Fairmont. Join our online communities at everyonesanoriginal.com, facebook.com/fairmonthotels, twitter.com/fairmonthotels, and pinterest.com/fairmonthotels/. For career opportunities, visit facebook.com/fairmontcareers.

 

About the Film

From the uniquely imaginative mind of writer/producer/director Baz Luhrmann comes the new big screen adaptation of F. Scott Fitzgerald’s novel The Great Gatsby.  The filmmaker created his own distinctive visual interpretation of the classic story, bringing the period to life in a way that has never been seen before, in a film starring Leonardo DiCaprio in the title role.  Academy Award® nominee DiCaprio (“Django Unchained,” “Aviator”) stars with Tobey Maguire, Oscar® nominee Carey Mulligan (“An Education”), Joel Edgerton, Isla Fisher and Jason Clarke. Oscar® nominee Luhrmann (“Moulin Rouge!”) directs the film in 3D from a screenplay co-written with frequent collaborator Craig Pearce, based on Fitzgerald’s novel.  Luhrmann produces, along with Catherine Martin, Academy Award® winner Douglas Wick (“Gladiator”), Lucy Fisher and Catherine Knapman.  The executive producers are Academy Award® winner Barrie M. Osborne (“Lord of the Rings – Return of the King”) and Bruce Berman.  Two-time Academy Award®-winning production and costume designer Catherine Martin (“Moulin Rouge!”) designs as well as produces.  The editors are Matt Villa, Jason Ballantine and Jonathan Redmond, and the director of photography is Simon Duggan.  The music is by Craig Armstrong.

 

Warner Bros. Pictures presents, in association with Village Roadshow Pictures, in association with A&E Television, a Bazmark/Red Wagon Entertainment Production, a Film by Baz Luhrmann, “The Great Gatsby.”  Opening May 10, 2013, the film will be distributed in 3D and 2D by Warner Bros. Pictures, a Warner Bros. Entertainment Company, and in select territories by Village Roadshow Pictures. www.thegreatgatsbymovie.com

 

About Restoration Hardware

RH (Restoration Hardware Holdings, Inc. - NYSE:RH) is a luxury brand in the home furnishings marketplace, offering product assortments across a number of categories, including furniture, lighting, textiles, bathware, décor, outdoor and garden, as well as baby and child products.  Restoration Hardware operates an integrated business across multiple channels of distribution including galleries, catalogs and websites.  

 

About Moët & Chandon, the Champagne of Cinema

For nearly 270 years, Moët & Chandon has been the symbol of glamorous celebrations, turning the ordinary into the extraordinary with the pop of a cork.  Moët has been the “Champagne of cinema” since the early days of Hollywood, supporting several hundred films since the 1930s, ranging from small productions to international blockbusters, including iconic films such as Love in the Afternoon, The Discreet Charm of the Bourgeoisie, Pretty Woman, Titanic, Ocean’s 12, Nine, Up in the Air, and more recently Sex and the City 2 and Wall Street 2.  In the same way legendary film directors preserve timeless moments on film, Moët & Chandon continues to showcase its legendary love affair with the magic of movies. Moët & Chandon is part of the LVMH Moët Hennessy Louis Vuitton portfolio, the world's leading luxury goods group. For more information on Moët & Chandon, please visit www.moet.com or follow us on Twitter (@MoetUSA). 


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